Press FAQ series: Think like a source, not just a story
Why your point of view is more valuable to the press than your product roadmap
In the last post of the “Press FAQ” series, we tackled the one question that can make or break your media pitch: “Why now?” Once you’ve nailed the urgency, what makes your story relevant today? The next step is to shift the spotlight from what you’re launching to what you know.
Journalists don’t just cover product news anymore. They’re looking for signal…
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