10 tips for PR in a Gen Z world
What I've learned from working with Gen Z
They were among one of the first Gen Z PR pros I had worked with. We were prepping for a live media interview with a client, and I asked this Gen Zer to hop on a quick call so we could run through the talking points together.
A few minutes pass. No answer.
Then I get a Slack message: “Hey! 👋 Just saw your call. Is everything okay?”
I responded, “Yep, I ju…
Keep reading with a 7-day free trial
Subscribe to Off the Record to keep reading this post and get 7 days of free access to the full post archives.